Adot continues its regional development with the opening of a new office in Marseille .
Press release of 22 February 2022.
Adot - the cross-device marketing suite that supports brands from the identification and analysis of their affinity audiences to their media activation - announces the opening of a second office in the South of France, based in Marseille, and the arrival of Andrea Tufano as Business Manager.
Following the opening of a first office in Lyon in 2020, headed by Arnaud Lagier, Sales Director at Adot, the company is today inaugurating its third French office in Marseille. This new location marks the continued development of Adot's activities in the Mediterranean basin and underlines the company's desire to be as close as possible to agencies and advertisers in the regions.
By setting up in Marseille, Adot's objective is to respond to the challenges of digitalization for advertisers based in the regions, and to support the growth of local brands and retailers thanks to its media activation solutions, its advertising formats and its insights dedicated to local and multi-local needs.
As part of the strengthening of its sales force, Adot has announced the arrival of Andrea Tufano, previously Advertising Manager at La Provence, as Business Manager. Andrea will report directly to Arnaud Lagier, who is now in charge of all regions. Her objective will be to continue the deployment of Adot's commercial strategy in the South of France and thus support the company's strong growth in this geographical area.
"After Lyon in 2020, we are very happy to make official the opening of our office in Marseille, a city that has always meant a lot to Adot. We have major and loyal partners there, and new clients to whom we owe more and more commitment and proximity. The launch of Adot in Marseille also reflects our desire to continue the strong growth we have experienced over the past two years in the Mediterranean basin, and to move forward as close as possible to local players, in understanding their territories and their audiences, and in developing our expertise. Arnaud Lagier, Sales Director at Adot, said: "The launch of Adot in Marseille also reflects our desire to continue the strong growth we have experienced over the past two years in the Mediterranean basin and to move closer to local players in understandingtheir territories and their audiences, in order to improve mediaactivations.
Adot is the only cross-device marketing suite that supports brands across the entire customer journey, from customer identification and analysis to media activation.
Adot is a Veepee|ad company, the retail media solution of Veepee, and currently has over 100 employees. Adot is headed by Thomas Kouck, CEO Veepee|ad & Adot.
For more information, please visit www.we-are-adot.com
Veepee|ad is a set of advertising solutions that allow you to communicate with the millions of daily Veepee users. From branding to performance, from drive to store to consumer insights, innovative and powerful solutions that rely on the reliability of Veepee data and its creative environment. Both within the Veepee ecosystem (France and Europe) but also on the main digital audience hubs in each country, in advertising, thanks to Adot's experience.
Veepee|ad is a key player in retail media and a specialist in shopper data.
Veepee|ad is headed by Thomas Kouck, CEO Veepee|ad & Adot.
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