A market meeting to get to know your audience better

Today, advertising messages and distribution channels are constantly multiplying. To succeed in your communication campaign and reach your objectives, whether branding or performance, it is essential to know your targets precisely, their buying and consumption habits, in order to address them in the best possible way with personalized and impactful advertising.

That's why Adot has created the Research Lab, which provides you with all the insights and information you need to understand the socio-demographic characteristics of your targets, as well as their purchasing issues and the channels they use on a daily basis to improve the effectiveness of your marketing campaigns.


Next edition:

September 29, 2022

From the intention to the shelves, has the French food consumption really changed? 

Find the previous editions:

September 2022 In partnership with 

Food consumption of the French

March 2022 In partnership with 

Deciphering the rise of second-hand luxury

September 2021 In partnership with

The new automotive expectations of the French

March 2021 In partnership with

The new mobilities of the French

September 2021 In partnership with

The Clean Beauty decrypted

You want to know more about the event or make an appointment to participate in our next edition? Contact our team: